Agents

Portrait of Bernays

Communications Your pick

Bernays

Corporate communication: press releases, internal announcements, crisis statements, pitches to journalists and press materials. Persuasion from the truth, never manipulation.

What Bernays can do.

Named after Edward Bernays, a pioneer of public relations

  • Press release writing
  • Key messages per audience plus stakeholder map
  • Crisis communication playbooks
  • Channel plan plus Slack integration

It prepares drafts. You decide.

Bernays never runs a sensitive action on its own: it leaves it ready in your approval queue. You review, adjust and approve before anything goes out.

  1. 01

    It proposes

    Writes the draft with your company’s context.

  2. 02

    You approve

    You review it in the approval queue and approve it, edit it or discard it.

  3. 03

    It runs and is on the record

    The action runs and is noted in the audit log.

You pick it

One of the 15 departmental agents you pick from: First picks 5, Pro picks 10 and Max has them all. You can change your picks during the first 14 days; after that you can only add agents if you move up a plan.

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